Quiet faith.
Worn loud.

Streetwear out of the UK. The cross is cut into the letter, not stuck on top of it — you either find it or you don’t.

01 / The name

Three readings.
All three are the point.

The initials

JC sits in the monogram, and the cross sits inside the J — cut into the letter rather than added to it. On a chest print at 112mm most people read two letters. Some read more.

The belief

Conviction as the thing you’d still hold if it cost you something. Not a slogan, not a fish badge on a car. The substance of things hoped for.

III

The record

And conviction the other way — because just also means justified, and the people this is made for know that a past isn’t a sentence.

03 / The Collection

The range

The Collection
View all

02 / Lookbook

The clothes, on people

Two women in Sky Blue and Light Pink hoodies talking on a lit high street at night — High street · 9pm · Sky Blue and Light Pink

Older man in a black boxy tee, leaning on a red-brick terrace at dusk — Terrace · dusk

Woman in a Sky Blue hoodie, back print visible, on a wet high street at night — High street · night · Sky Blue

Younger man in a black five-panel cap on a wet high street at night — High street · night · cap

Woman in a Blossom short-sleeve tee, back print visible, on a church street at night — Church street · night · Blossom

Four people in black, Sky Blue, Blossom and Maroon, standing together at a lychgate at dusk — Lychgate · dusk

Older woman in a Maroon hoodie at a night market, holding a mug of tea — Market · night · Maroon

Man in a Forest Green hoodie in a churchyard in evening light — Churchyard · evening · Forest Green

Campaign photography — garments not yet sampled.

Now faith is the substance of things hoped for, the evidence of things not seen.Hebrews 11:1

Quiet faith.Worn loud.

The initials

The belief

The record

Quiet faith.
Worn loud.